Friday, November 15, 2024

LO2: Initial Ideas

Mind map of initial ideas for clients

















Feasibility of initial ideas:

1. why is it feasible why do you wanna do it, different types of campaigns, 
2. campaign message
3. slogans / strap lines
4. main imagery

2 of my most feasible client ideas are "Juno Books Sheffield", and the artist I worked with for Unit 3, Megan Wyn.

Client: Juno Books Sheffield

One of my possible clients is Juno Books, who are an independent book shop catering towards feminist and queer literature. In terms of feasibility, I could create a campaign involving print (a poster or billboard etc.), audio visual (advert etc.)  and social products (a social media page, for example twitter etc.). The campaign message is to be a friendly local bookshop, that specialise in feminist and queer literature, which are minorities. An example slogan could be "Ignite your passion" for example.

Client: Megan Wyn

Another possible client would be my client for Unit 3, Megan Wyn who is an 18 year old indie rock singer. With feasibility, I would create a campaign involving print (a poster or billboard etc.), audio visual (advert etc.)  and social products (a social media page, for example twitter etc.).

LO3: (D2) Meeting the required properties of the campaign.

Technical properties Print My poster for Juno Books will be shown in public using Clear Channel's 'Adshel', therefore I will hav...